Everyone’s talking about it

Rising to the challenge of membership renewals for 14 Panthers clubs, Peach created a campaign around our need for a place to share good times with family and friends.

The multi-channelled approach for a diverse target market was united by one integrated idea – ‘Chatter’, a creative concept that symbolises the experiences that people love at Panthers. Television, direct mail, press, radio, online and point of sale drove traffic directly to a Panthers venue, or online for membership renewal.